Monday, April 16, 2012

How Capital News Service Utilizes Social Media

Capital News Service is a student run news service stationed in the Phillip Merrill School of Journalism. It covers stories happening in the state of Maryland and Washington D.C. Capital News has developed connections with prestigious newspapers such as The Washington Post and The Baltimore Sun. Despite the resources and distinguished reputation among journalism majors, it still has to develop its own identity and alert most of the student body at the University of Maryland of its existence. Sean Mussenden, the director of Capital News Service, says social media is the best way for it to advertise and reach out to students.




Three Ways Capital News Service Uses Social Media
Social media has become an unbelievable way to for people to connect. Capital News has found three specific ways to use this new development to their advantage in order to become more involved with their followers.


Facebook vs. Twitter, Which Is More Important For Capital News?
Facebook and Twitter have distanced themselves as the two most important social media websites. Although both are very important, many would assume Twitter is more important to news-providers because of its power to inform its followers instantaneously. However, Sean believes otherwise.



Youtube and Pinterest Are The Other Social Media Sites Used By Capital News
With many new social media websites emerging, it is interesting to see what the news world opinion is of their potential capabilities. Additionally, Sean points out how Youtube is under appreciated and ignored as a useful social media site. 








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